Skruf appeared on the Swedish market in 2003 and became known as the snus with white can. Skruf Snus was the first product line in the company and the name comes from a small area in Småland, where the snus began to be manufactured. Today the brand is found in over 20 different varieties and tastes. From loose to white and cranberries to mint. Choose if you want to buy your white snus in single cans or stocks depending on what you prefer.
The white pouches company was founded by Adam Gillberg and Jonas Engwall. Both were driven by the insight that there was room for more players in the Swedish snus market and that snus users demanded higher quality snus.