Velo vs Nordic Spirit

Introduction – Velo Vs Nordic Spirit

Nicotine pouches are growing faster than ever in the UK. According to Statista, sales of nicotine pouches reached 8.1 million units in the United Kingdom in 2021, with numbers rising sharply each year (source). As more users look for tobacco-free, discreet options, brands like VELO and Nordic Spirit have emerged as the leaders of the pack.

But when it comes to choosing between Nordic Spirit vs Velo, there’s more to think about than just flavour. In this guide, we’ll break down everything you need to know—from strengths and prices to pouch design—so you can confidently decide which one fits your lifestyle best.

Read our popular guide: Can you take nicotine pouches on a plane?

What Is Velo

Think of it as one of the most recognizable names in the nicotine pouch game. VELO nicotine pouches offers tobacco-free, all-white pouches designed for easy, clean, and discreet use. Whether you’re working, out with friends, or traveling, VELO is designed to fit effortlessly into your routine.

Overview of Velo Nicotine Pouches

VELO was launched by British American Tobacco (BAT)—yes, the same people behind Lucky Strike and Dunhill. So if you’re wondering “Who owns Velo?”, it’s BAT, one of the biggest players in global tobacco and nicotine alternatives.

The brand was created to offer a modern solution to traditional nicotine use. And it’s been doing a great job, especially in the UK where it’s now a top-seller.

Strength Range and Pouch Sizes

VELO doesn’t hold back when it comes to variety. You’ll find options ranging from a mild 4 mg all the way up to a face-tingling 17 mg of nicotine per pouch. They also come in Slim and Mini sizes, depending on how discreet you want to be.

Popular Velo Flavours

From classics like Peppermint and Freeze (aka Freezing Peppermint) to more adventurous picks like Tropical Mango, VELO has 14+ flavour options. Each one is smooth, balanced, and usually lasts up to 40–45 minutes.

What Is Nordic Spirit

Let’s now shift gears. You’re probably wondering, Is Nordic Spirit Snus? The short answer: Yes—but with a modern twist.

Nordic Spirit is a tobacco-free snus-style pouch developed in Sweden and released in the UK in 2019. It mimics traditional snus in format and feel but without the tobacco leaf content.

Overview of Nordic Spirit Nicotine Pouches

Who owns Nordic Spirit? The brand is produced by Japan Tobacco International (JTI)—another big name in the world of tobacco alternatives. Their products focus on balance, comfort, and flavour complexity.

Strength Options and Unique Flavour Profiles

Nordic Spirit offers three main strengths:

Regular (~5.5 mg)
Strong (~8.3 mg)
Extra Strong (~10.5 mg)

The pouches are known for their semi-dry design, which helps reduce drip while still delivering a long-lasting hit of flavour.

Flavour-wise, Nordic Spirit nicotine pouches gets a bit more experimental. Think Bergamot Wildberry, Mocha, or Elderflower. If you’re tired of mint (or never liked it to begin with), you’ll appreciate Nordic Spirit’s creativity.

Now to the good stuff: Velo vs Nordic Spirit. Let’s break it down side by side.

Flavour Difference

Velo offers more variety—about 14 flavours. They’re generally bold, straightforward, and easy to identify.
Nordic Spirit sticks to around 10 flavours, but with creative combinations and a softer overall flavour profile.

If you want adventurous flavours, go Nordic Spirit. If you like consistency and punch, VELO is your friend.

Strength Difference

VELO has the upper hand here. With strengths ranging from 4 mg to 17 mg, it caters to everyone from casual users to experienced pouch veterans.
Nordic Spirit, while respectable, tops out at 10.5 mg.

So if you’re after more power per pouch, VELO’s got you.

Read our other comparison: ZYN Vs Nordic Spirit

Comparison Table: Nordic Spirit vs Velo

Feature	VELO	Nordic Spirit
Owned by	British American Tobacco (BAT)	Japan Tobacco International (JTI)
Tobacco-Free	Yes	Yes
Pouch Sizes	Slim, Mini	Slim, Mini
Strength Range	4 mg to 17 mg	3.2 mg to 10.5 mg
Flavour Count	14+	10
Best for	High strength and flavour variety	Budget & creative flavours
Starting Price (bulk)	£3.75	£2.99
Top Flavours	Freezing Peppermint, Mango	Bergamot Wildberry, Raspberry

Where to Buy Velo & Nordic Spirit in the UK?

The easiest place to grab both is with Whitepouch. Your home for Nicotine Pouches UK

Wide selection of flavours and strengths
Multi-pack deals
Fast delivery

White Pouch stocks the full line-ups for both VELO and Nordic Spirit, including their newest flavour drops.

Read more: A Guide To The Best Nicotine Pouches UK

Conclusion – Velo Vs Nordic Spirit

Choosing between Nordic Spirit and Velo really comes down to your personal priorities. If you’re after stronger nicotine hits and a wider range of flavours, VELO might be your perfect match. With strengths going all the way up to 17 mg and a big variety of classic options like mint, mango, and citrus, VELO gives you plenty of flexibility and power.

On the other hand, Nordic Spirit shines when it comes to affordability, unique flavor combinations, and a softer, more discreet experience. If you’re new to nicotine pouches or you prefer something a little more creative—like bergamot wildberry or elderflower—Nordic Spirit offers a lineup that’s hard to beat, and usually at a lower price per can.

Both brands are tobacco-free, discreet, and backed by major companies (British American Tobacco owns VELO, while Japan Tobacco International owns Nordic Spirit), meaning you can trust the quality behind each product. Whether you lean towards Velo vs Nordic Spirit or the other way around, you’re guaranteed a modern, clean, and satisfying nicotine experience either way.

Still not sure which one fits you better? The good news is—you can easily try both. With fast shipping and a wide range of options available through top UK retailers, it’s never been easier to find your perfect pouch.